The 2016 referendum on the UK’s membership of the European Union and the negotiations that followed have presented UK trade associations and their members with unprecedented challenges and opportunities. At a time when resources in Whitehall have been stretched as never before, Government officials have increasingly turned to trade associations for help and support. Meanwhile, trade associations have been obliged to look again at whether and how they can continue to promote and defend their members’...
Membership Recruitment and Retention are the most important topics for any Trade Association, and TAF is delighted to be running this Workshop outside of London for the first time. The TAF Recruitment and Retention Workshop is suitable for all Trade Association employees, irrespective of how many years they have been working at a Trade Association and whether they are directly responsible for Member Recruitment and/or Retention. Combining just the right blend of theory, discussion and practical...
Jewellery Quarter - Federation House
TO REGISTER YOUR PLACE(S) PLEASE CONTACT JSHEIN@TAFORUM.ORG We are delighted to announce that TAF’s Innovation Conference 2019 will take place in London this year on Tuesday, 9th July 2019! #TAFCONF19 The TAF Annual Conference offers the unique opportunity to network and build business relationships with senior association executives. Delegates will be welcomed with a networking lunch reception followed by an afternoon packed with an impressive line-up of high profile speakers, covering a broad...
etc.venues County Hall
PLEASE CONTACT JSHEIN@TAFORUM.ORG TO BOOK YOUR TICKET(S) 2019 TAF Annual Best Practice Awards and Networking Dinner is the annual prestigious event that recognises, rewards and promotes best practice amongst Trade Associations in the UK. This year, the event will take place in London at etc.venues, County Hall, London on Tuesday 9th July 2019. Now in the seventeenth year, this prestigious award ceremony is eagerly anticipated by TAF members as a chance to showcase their hard work and achievements...
etc.venues County Hall
TAF would like to invite you to a Luncheon with Sarah John, Chief Cashier and Director of Notes at the Bank of England. COST OF ATTENDANCE £145 + VAT per person. Please note: This is a TAF members only event Speaker Biography: Sarah John is Chief Cashier and Director of Notes at the Bank of England, responsible for the issuance and circulation of banknotes. Sarah joined the Bank in 1999 after completing a degree in economics at Cambridge. She worked in a variety of risk management roles...
Shepherds' of Westminster
Exploring, in one-day, more advanced social media topics including how and why people engage in social media and how to make content go viral. What is it? Social Media is now an established part of the marketing mix. It’s surprising then, that most businesses still struggle to generate a Return on Investment (R.O.I.) from their social efforts. This advanced workshop is designed to help change all of that. The course is designed to help you build a solid foundation for Social Media success. The...
Looking Beyond the Transaction It’s no secret that many businesses benefit from having a sponsor on board to support a program, initiative or event. A well-managed sponsorship agreement can certainly provide financial reward, encourage engagement and help promote your activities and brand to new audiences. Seeking a successful sponsorship agreement though is more than just a simple transaction. This course will help you identify and explore opportunities that can really benefit your business...
The Psychology of Member Engagement Master the Art and Science of Persuasion Why do some benefits capture your members’ attention while others flop? What makes members engage with certain services again and again and others never at all? Is there an underlying pattern member behaviour? In this unique TAF training course, you are offered new insights into the art of winning members over. When it comes to engaging members, success can begin before you say a word. It isn't just what you say or...
Putting events at the centre of your marketing strategy An event is the only marketing tactic that leverages face to face interaction with a select audience. Effectively delivered, an event can be a great way to communicate a message, connect with existing or new audiences and improve brand awareness. It can also offer a unique opportunity to create fresh and exclusive content opportunities that can extend the lifecycle of your events and support your business growth. This course will begin by...